MarketingSocial Media

Tripling the no. of followers for a London-based garden designer

Nilufer Danis is a multi-award winning garden design & landscape architecture studio based in London, specialised in creating high-quality contemporary garden design and landscapes.

About the project

We were tasked with creating and curating a visually appealing and informative feed to enhance our client’s brand presence and community engagement.

A brief summary of what we achieved for our client

+419%

Increase in no. of accounts reached

+677%

Increase in no. of accounts engaged

3X

Followers count in the first 3 months
I have been working with Republic Marketing for over 10 months on our Instagram and LinkedIn accounts. Their communication has been excellent, keeping me informed every step of the way.

Nilufer Danis

Founder & Managing Director, Nilufer Danis Studio

What we did

Instagram story design

In our approach to Stories, we focused on capturing the essence of our client’s designs through vibrant and engaging visuals. We used a mix of high-quality images, concise text, and brand elements to create a series of stories that not only showcased her design expertise but also engaged the audience interactively.
Our stories highlighted transformations, using before-and-after sequences to illustrate the impact of our client’s work as well as interactive features like swipe-up links to direct the audience to her featured projects.

Content creation & feed curation

Our content strategy focused on creating a visually appealing and informative Instagram presence. We curated images and videos that matched her brand’s aesthetic, balancing inspirational designs, educational tips, and creative insights. Consistency in our posting schedule was key, helping us to maintain a regular presence and build a loyal community.

Challenges

Underperforming Campaigns

Republic Marketing overhauled the Google Ads, Ieading to immediate improvements in booked caIls and deal closures.
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