Reaching 500K Impressions for a Personal Care Brand Through Organic Content
The client specialises in selling bee-derived cosmetics and wanted to improve their social media presence and engagement.
The brand had a social media presence but struggled with consistency in engagement and brand exposure across channels. As a result, they sought a consultant to create engaging posts and drive ROI.
Our consultant identified the best-performing content, introduced new formats like reels and motion graphics, and implemented a consistent content strategy to create a dialogue with users and enhance profile value.
During events, we used live streaming content to drive engagement and interest.
In less than two months, our solution delivered impressive results, with a 42.9% increase in impressions, a 146% increase in overall engagement, a 526% surge in link clicks, and a 30% increase in net audience growth.
Our strategy also resulted in a 47% increase in messages received, indicating a more engaged audience. In addition, the number of impressions reached over HALF A MILLION during the reporting period.